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Nokia Crowd Analytics for retail

Analyzing the movement of
people through time

Maximize your business potential by understanding who visits or passes by your stores and where they go next. With Nokia Crowd Analytics, you get insights that help you deliver better targeted marketing programs, pricing and promotions.

Nokia Crowd Analytics provides facts that let you answer questions that are essential to your retail business:

  • What are the movement patterns of people in my area?
  • What other retail outlets do my shoppers visit?
  • How is my retail outlet performing relative to its potential?
  • Which area or mall should I target next?

Understand your retail trade area by learning in what areas prospective customers live, work and go most frequently.

Improve store performance by quantifying market potential.

Analyze the other locations visited by your shoppers and determine the best way to reach them.

Make site selection decisions based on a deep understanding of populations around potential locations.

Contact us for more information